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Police extend road safety campaign in north Lancashire
12:31pm Saturday 2nd November 2013 in News
A ROAD safety campaign targeting the roads around Lancaster, Morecambe and Fleetwood is being extended for another month.
During October, 461 drivers were stopped on ten roads as part of Operation Bramble, which led to an 'encouraging' 37 per cent fall in the number of collisions.
However, Sgt Nigel Ralphson from Lancaster Road Policing Unit said the number of casualties and fatalities on the county's roads continued to rise during October, prompting an extension of the initiative.
“Despite some encouraging results last month, we are still unfortunately experiencing rises in the number of road users killed or seriously injured on our roads," said Sgt Ralphson. "We are committed to making Lancashire’s roads safer, and this is why we have decided to extend the operation for another month."
A key aim of Operation Bramble was to reduce the number of casualties among vulnerable road users. This was done via a combination of educating drivers and increased enforcement efforts on a number of target roads in the area.
Offences targeted included driving without wearing a seatbelt or while using a mobile phone.
Sgt Ralphson said: “It is particularly worrying officers are still having to speak to drivers about not wearing a seatbelt while driving. Not only is it an offence to not wear a seatbelt while driving, but motorists are significantly increasing their chances of being killed or seriously injured if they are involved in a collision.
"From the motorist’s point of view too, if they are involved in a collision, even if not their fault, there will be a big reduction in the amount of compensation they’d get if they’re found to have not been wearing a seatbelt.
“Also, it has been an offence to use a mobile phone while in charge of a motor vehicle for over seven years now, and yet, road users are continuing to do so.
"Motorists should be aware, if they are involved in a collision while using a mobile phone, we will class them using their phone while driving or riding their motorcycle as a serious aggravating factor, particularly in serious and fatal collisions. Insurance companies also look very dimly on convictions for this offence, meaning the cost of your policy will either be dramatically increased or you may not even be able to get insurance.
“Finally, I would reiterate my strong encouragement to the region’s motorists, particularly motorcyclists, to take advantage of the variety of courses offered by Lancashire County Council. Many of them are free, and will do a great deal to help you be safer on our roads.”
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