SALLY’S Cottages, a holiday lettings agency with an office in Keswick, has reached a quarter of a million Facebook likes.

Sally Fielding, the company founder, was delighted with the achievement.

“Social media is both a fun and essential resource for connecting with people,” she said. “Not only does Facebook allow us to interact with our customers on a more personal level, it helps us to get to know them and to know what they want from our cottages.”