Ingleton fish and chips sign sparks planning row

The Westmorland Gazette: The sign at Ingleton The sign at Ingleton

A NATIONAL park authority has been criticised for clamping down on a businessman’s attempts to attract visitors to a Dales village.

Martin Faichney, who owns a fish and chip shop in Ingleton, has hit out at the Yorkshire Dales National Park Authority after officers threatened legal action if he failed to take down a sign encouraging people to call in to the village.

The dad of two, who runs Inglenook Fish and Chips, says the authority is being ‘heavy-handed’.

He says that many visitors do not realise how much the village has to offer and that they do not call in as a result.

“People drive straight through,” he said. “If they’re coming from Hawes they go straight on to places like Kirkby Lonsdale.

“If people know there’s a village centre they are more like to stop, and spend some money in different places, and surely that benefits the local economy?”

MORE TOP STORIES:

The black and white sign, attached to a trailer, is in a field overlooking the B6255.

It advertises ‘fish and chips’ although it does not mention Mr Faichney’s business by name. And it states that there is a ‘village centre’ for people to visit.

“The reason I put ‘village centre’ on the sign was that I thought it would be helping the village centre shops, not just my own,” he continued.

“A lot of people say to me: ‘We didn’t know there was a chip shop here and we’ve been passing for years. A good proportion of people have called in after seeing the sign.”

Now Mr Faichney, who bought the business with wife Yasmin last year, has been told he has four weeks to remove the sign or it will be removed for him and he will be liable for the cost.

Related links

A spokesman for the YDNPA said the case was ‘straightforward’. “The sign is within a field next to the Hawes/Ingleton road which is an area of considerable scenic beauty,” he said.

“Commercial advertising signs in such areas can be particularly harmful to the natural beauty of the landscape.

“The authority has asked Mr Faichney to remove the sign and officers have spoken to him about more suitable locations.

“Unfortunately Mr Faichney has refused to move the sign which leaves the authority no option other than to serve an enforcement notice requiring its removal.”

Comments (4)

Please log in to enable comment sorting

1:37pm Thu 8 May 14

hogheaven says...

Just keep moving it around the field as its on wheels I dont think they can touch you, they could be trespassing if they enter the field, .Another case of big brother deciding what is good for us,when will it all stop?
Just keep moving it around the field as its on wheels I dont think they can touch you, they could be trespassing if they enter the field, .Another case of big brother deciding what is good for us,when will it all stop? hogheaven
  • Score: 6

5:59pm Thu 8 May 14

Boxbag says...

Nice try.....but those National Park types are tough nuts to crack and I tend to prefer the Lakes and Dales as they should be.....unspoilt!
Nice try.....but those National Park types are tough nuts to crack and I tend to prefer the Lakes and Dales as they should be.....unspoilt! Boxbag
  • Score: -5

10:39pm Sat 10 May 14

kilbill24 says...

Im all up for supporting this article, as a Ingleton Person Ingleton Needs all the help it can get and i must say since the new owners of the fish and chip shop took over we now have a very delicious fish and chip shop ..And it is attracting Lots of people to the village ...I have walked past the shop on many occasions and the cue has 30 to 40 people in the cue and if that isnt the sign of a good fish and chip shop nothing is ... There is many shops for sale in ingleton at the moment infact i would say 60 to 70 % of shops are for sale in the village which to me is a bad sign and some thing needs to be done to attract people in to the village .. SIGNAGE is very important for advertising ...
Im all up for supporting this article, as a Ingleton Person Ingleton Needs all the help it can get and i must say since the new owners of the fish and chip shop took over we now have a very delicious fish and chip shop ..And it is attracting Lots of people to the village ...I have walked past the shop on many occasions and the cue has 30 to 40 people in the cue and if that isnt the sign of a good fish and chip shop nothing is ... There is many shops for sale in ingleton at the moment infact i would say 60 to 70 % of shops are for sale in the village which to me is a bad sign and some thing needs to be done to attract people in to the village .. SIGNAGE is very important for advertising ... kilbill24
  • Score: 8

10:48pm Sun 11 May 14

ingleton85 says...

Why do other businesses who have very similar signs but bigger on the A65 get away with this and yet this one has to be removed?! Double standards! The village needs the advertising, I say leave it where it is!
Why do other businesses who have very similar signs but bigger on the A65 get away with this and yet this one has to be removed?! Double standards! The village needs the advertising, I say leave it where it is! ingleton85
  • Score: 5

Comments are closed on this article.

click2find

About cookies

We want you to enjoy your visit to our website. That's why we use cookies to enhance your experience. By staying on our website you agree to our use of cookies. Find out more about the cookies we use.

I agree