Cumbria is gearing up to the latest event in the Taste Cumbria Food Festival calendar 2014, with Ulverston becoming the newest tasty town this May Bank Holiday weekend.

For the past five years, Taste Cumbria has been bringing the finest food and drink the county has to offer to various towns and events across Cumbria.

Building on those successes, in 2014 the Taste Cumbria brand is stretching its wings and descending on Ulverston town centre for its brand new Food Festival.

This Bank Holiday weekend (May 24 and 25), Cumbria’s foodies can indulge their taste buds, as delectable treats and moreish mouthfuls will be flooding the streets of Cumbria’s Festival Town.

Ulverston town centre is set host to over 45 producers, including artisan bakers and marshmallow makers.

Producers from all over the county will be gathering to display their wares and delight our visitors.

Experts will give you a rare insight into trade as well as a few insiders’ tricks, and Taste Cumbria’s chef demonstrations will be running throughout the day, and are free of charge, compered by Peter Gott of Sillfield Farm.

Whether it’s the history of the Cumberland sausage or the best way to mature cheese, everyone will be able to learn something new in Ulverston’s Market Place.

There will be a range of free kids arts and crafts activities provided by Ford Park Community Group in the town centre, including Scarecrow making, salad bowl growing, sheep collage and, marvellous menu.

Up-and-coming bands from all over the county will also be performing live on stage throughout the festival.

Local pubs and breweries are teaming up to dispense a huge selection of the beers specially brewed for the festival.

There are nine separate venues taking part, between them boasting a collection of over 60 beers from more than 20 breweries from across the county.

To test the delicious waters of Cumbria’s thriving brewing industry, head to any of the following: Avanti Capitola; The Farmers Arms; The Devonshire Arms; The Kings Head; Stan Laurel Inn; The Mill; Ulverston Brewery; The Sun Hotel; and The Swan Inn.

Ale Trail venues will be serving collectible stamps alongside every purchase; collect all nine to be in for a chance to win a delicious Taste Cumbria Food & Drink Hamper!

Richard Greenwood, Cumbria Tourism’s Head of Operations, commented: "There is no doubt that Cumbria’s food and drink industry is really worth shouting about and this year’s series of Taste Cumbria Food Festivals promise to be the best yet’’

For more information about the festival or to book tickets for any of the Taste Cumbria Food Festival events visit www.tastecumbria.com