EIGHT-week-old Gabriel Procter has absolutely no idea about the attention he has received at such a young age.

The cute newborn became an overnight internet sensation when his mother shared these hilarious pictures of her adorable son on the internet.

Gabriel was transformed into a superstar thanks to the YouCam Makeup app and the six images have been viewed nearly 1.3 million people from every corner of the world.

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It even attracted the attention of the media in New Zealand and the USA.

The app allows users to apply digital make-up onto existing photographs and saw the tot sport a range of brightly-coloured mascara, eye-liner and lipstick - as well as a Marilyn Monroe-inspired wig.

"I was looking at the app store for something completely different and it popped up in what other people have downloaded," explained first-time mum Fiona, of Skelsmergh, near Kendal.

"I looked at it and realised I can superimpose make-up onto pictures. I had lots of pictures of Gabriel on my phone so thought I would have a go with him just to amuse myself."

The 28-year-old, who is married to James, 31, said she never expected the response it has received.

"I got in later that day and it had around 300,000 views, I couldn't believe it," she said.

Mrs Procter said she had received mixed reactions from users including some abuse from people who believed the make-up was real, but she was keen to stress that was not the case.

"Nothing would ever touch him, it was all digital," she said. "There are so many armchair users on the internet who have nothing better to do than have a go."

Users commented in their droves of the pictures, with one saying: "Oh man, when he is older I hope you bust these out for his girlfriend when he is being a brat."

Others said; "that's a very glamorous baby you have there" and "this is so funny yet creepy at the same time."