A 'PILE of coins' logo designed by students at Kendal College is to be incorporated into banners and flags to promote the newly-formed South Lakeland Credit Union (SLCU).

The Creative Team at the college came up with the clever branding that has the strap line Save, Borrow, Invest in Tomorrow.

Stuart Pate, chairman of SLCU, said: "We worked closely with team leader Dan Hodge and his creative young people to get ideas for our logo and our branding. We now have a distinctive and memorable logo and branding which has already received very positive comments from everyone who has seen it."

The Creative Team at Kendal College is an initiative to create a real working environment for apprentices as a start up business to serve the local and wider community with affordable graphic, branding, web, marketing and online training solutions for business throughout the North West.

SLCU will be using a local firm, Sun Signs, to print its banners and flags incorporating its new logo.

The official launch date for SLCU is November 12. To find out more, call 01539 727212.