MORECAMBE Bay residents are being invited to have their say on a project aimed at improving the quality of bathing waters along the coast.

The Morecambe Bay Partnership survey will find out what actions people are prepared to take to help protect bathing waters, such as picking up after their dogs or not getting rid of fats and oils down the kitchen sink.

The survey is part of the LOVEmyBEACH campaign which aims to raise awareness about the protection of bathing waters.

LOVEmyBEACH Co-ordinator Emma McColm said: “From 2015 new, tougher European standards called the revised Bathing Water Directive (rBWD) come into force – around twice as stringent as the current standards.

“If we fail to meet the minimum standards, signs could go up on our beaches advising people not to bathe.

“This may mean local people are put off from using their beaches and visitors choose to go elsewhere.

“LOVEmyBEACH supporters don’t want this to happen. Bathing waters need to be clean enough for people to swim and paddle so we are working to make sure we meet the new standards.”

The survey is open until November 1 (www.researchteam.eu/morecambebay) and completed surveys will go into a prize draw to win dinner, bed and breakfast at the Midland Hotel, Morecambe.