A GRASMERE hotel has been shortlisted for five major awards for its marketing efforts.

The Daffodil Hotel & Spa has received national and regional recognition for marketing work undertaken during its closure at the hands of Storm Desmond.

The hotel, which sits on the shores of Grasmere, reopened again in July and its award-winning spa reopened earlier this month.

Laura Wolstenholme, head of marketing and sales at The Daffodil Hotel & Spa, said: “Being shortlisted in such prestigious awards is great news for us and fantastic recognition of the marketing work carried out here at The Daffodil.

"The last nine months have been a challenging time and we wanted to ensure we stayed at the front of everyone’s minds even whilst we were closed and we’re delighted to have achieved this.”

Whilst closed for seven months for a full refurbishment to its ground floor, The Daffodil team created the ‘Daffodil at Home’ campaign, which saw more than 1000 boxes packed with Daffodil luxuries sent out to be enjoyed at home.

The boxes campaign specifically was so popular that the second phase of ‘Daffodil at Home’ boxes were all allocated via online sign up in just three minutes.

Both the Daffodil at Home campaign and the overall relaunch campaign have now been shortlisted in the 2016 Northern Marketing Awards in the ‘Tourism & Leisure’ and ‘Low Budget’ categories and in the 2016 UK Social Media Communications Awards in the ‘Best Use of Social Media in a Crisis’ and ‘Low Budget’ categories. The final nomination is in the 2016 CN Business Awards ‘Best Use of Media’ category.