A CARNFORTH mother has launched a community focused and sustainable clothing brand to help raise awareness about the environment.

Mum-of-three Feleena Taylor created her retail business called Brother Wolf with the mantra ‘inspired by nature to inspire value in nature’.

Brother Wolf is working with leading wildlife charities including, The Beaver Trust, The British Dragonfly Society and The British Pteridological Society, as well as helping people from the area receive the health and well-being related benefits of reconnecting to nature.

Feleena, who has a disabled son, said she was passionate about helping people to gain access to the countryside through various community projects.

“We endeavour to be advocates for accessing nature,” she said. “We want to encourage curiosity in the natural world amongst young and old alike.

“Environmental education is important to us, challenging perspectives and overcoming barriers.

“The wonder of nature is something everyone should be exposed to.”

“We believe in ‘rewilding’ – future proofing our ecosystems and supporting charities that work tirelessly for species that are threatened due to biodiversity crisis and climate breakdown.”

In collaboration with the Arnside and Silverdale Area of Outstanding Natural Beauty and the Morecambe Bay Partnership, Brother Wolf has launched ‘dementia friendly’ Walks for All with the project now spreading to Kendal.

As well as helping sufferers with a life changing diagnosis connect with nature and therefore feel less stressed, anxious and agitated, the project also helps their loved ones, carers or anyone feeling lonely, connect with others in a similar situation.

One of the people benefitting from the project is Colin Milton, who has a wheel-based walking frame which the project has renamed his ‘chariot’.

While out on a walk with the group Colin said: “It’s a beautiful spot and all these helpful, lovely people make it possible for me to get here.

“I would not be able to manage to get here without the help of Feleena and her very kind helpers, so yeah; I’m very lucky.”

At the other end of the age spectrum, Brother Wolf has also created an on the ground school project, with the aim of increasing children’s local knowledge of the natural landscape around them.

By ‘rewilding the child’ the ‘Be More Wolf’ project hopes to inspire pupils at Carnforth Community Primary School to go home and share a new found interest in nature with their families, getting everyone outside to improve health and well-being and take an interest in our ecosystems.

“It is education that we place at the backbone of what we’re trying to achieve with Brother Wolf,” continued Feleena.

“We hope to inspire our wearers by highlighting the amazing charities we work with.

“Each charity has provided fact cards to go alongside our designs and will receive a £5 donation with the sale of every adult t-shirt, which are available through our website by request.”