Two Cumbrian businesswomen are joining forces to provide a complete package of help for local organisations and companies.

Eileen Jones at Cumbria PR and Jen Braithwaite at JB Consulting are merging to meet demand as businesses try to recover from the pandemic lockdown.

They will retain the two individual business titles, and still offer bespoke services to clients as needed, but will operate together as JB Cumbria.

Ambleside-based Eileen set up Cumbria PR 10 years ago and has worked for a range of tourism and heritage organisations including William Wordsworth’s home at Rydal Mount.

She ran the public relations and news service for the environmental campaigning project, Windermere Reflections and is a former journalist and university lecturer, as course leader for degrees in both Public Relations and Journalism at the University of Huddersfield.

Windermere-based Jen set up JB Consulting two years ago after working for a global people-development organisation for 10 years and is a specialist in personal and business development training and support.

She runs inset training for schools, bespoke wellbeing support and provides a suite of organisational and strategic support to help businesses improve productivity and potential.

She is also an Advisor for the Cumbria Chamber of Commerce’s Business Growth Hub.

Eileen said: “Businesses have much more complex needs today than they did a year ago.

"It’s no longer just about promotion and profile-raising; in many cases they will have to operate in a very different way. Joining forces with JB Consulting also means that we can offer a full PR and marketing service."