As days become shorter and winter looms, Brits have admitted colours have a major impact on their moods.

Calls have been made for the government to retain British Summer Time through the months ahead, with claims that this year it is more important than ever – there's even been a petition not to make 2020 last an hour longer.

But as clocks go back and days become shorter, research has shown how colours of the natural world transform our days.

Research from LG found that 43% of us think particular colours have an effect on how productive we are while a further 57% believe certain colours can affect our mood.

And with home working still the norm for the foreseeable future, they've teamed up witha leading expert to turn TVs from an entertainment device to your own colour therapist.

“Colours are made up of reflected lights that hit our retinas as the wavelengths vibrate. Our brain interprets these wavelengths, which ultimately makes our perception of colour a physical and sensory experience," said Alison Standish, founder of The Colour Ministry.

"Colours create an electrical impulse in our brain, which encourages hormonal and biochemical processes in our body, and these processes either stimulate or calm us.

"Colour is everywhere. There is no getting away from it. We see it, we eat it, we wear it, and we even breathe it. 

"How boring our life would be without colour, just a journey of ‘black and white’. This is why it’s been such an exciting project to work on with LG – bringing all the colours of the world into the home over the darker months to give people a real lift when they need it most throughout the morning, day, and evening.”

Standish's morning sequence includes a rainbow of colours beginning with violet to help balance our brain so that we awaken slowly.

A mid-morning sequence, a blend of green, yellow and orange 'provokes acceptance of your personal power and helps you feel confident'.

Yellow also features strongly in an after-lunch sequence that aims to release toxins while the day ends with a kaleidoscope of greens and blues and a deep purple, which Standish claims will 'switch you off from detailed and analytical thinking into a more creative and intuitive mind-set'.

While lockdown has seen an increase in our use of screens, from spending hours in front of laptops in the day to binging on box sets in the evening, LG's research means your TV could soon have another function, as an ever-changing mood box.

"With people spending increasing time at home, we saw a wellbeing opportunity by reimagining how we use our TVs to support people through this difficult period," said LG's James Thomas.