GOOGLE'S Digital Garage High Street Tour is coming to Darwen on Friday.

The programme is aimed at helping high street businesses by giving them access to digital skills.

It will offer businesses tailored training to face the challenges of small to medium sized companies on the high street.

The training courses, which will be offered at AFC Darwen, will include: how to build a digital marketing plan, getting started with analytics, building a social media strategy, how to build effective presentations, and learning how to package skills with a digital CV.

Ronan Harris, managing director of Google UK and Ireland, said: “Having the right digital skills can have a transformative impact on business growth and job creation.

"Our hope is that by providing dedicated, tailored training through the Digital Garage we can help bring new growth to high streets, here in Darwen and across the country.

"We want to show businesses on high streets how digital skills can help them to thrive, not just as a place for commerce, but also as a cultural centrepiece of the communities that they serve."

The Google Digital Garage workshops will be running at AFC Darwen in Anchor Road, on Friday from 10.00am to 4pm.