THE boss of a Lakes holiday company has pulled off a high-rise publicity stunt - on the summit of an iconic Cumbrian mountain.

Sally Fielding set up a desk on top of Blencathra, which has attracted high-profile news coverage in recent weeks after being put up for sale by Lord Lonsdale.

Keswick-based Sally, who owns Sally’s Cottages, said she made the extreme move to encourage fellow Brits to get outside during the summer holidays and enjoy the simple pleasures of being outdoors.

“The idea started as a bit of fun,” said the 39-year-old. “Anyone who works in an office will know that feeling that they’d rather be outside on a nice day. So we decided to take the desk by its edges, so to speak, and relocate.

“Blencathra is one of our most treasured mountains and has recently been at the centre of media attention after being put up for sale by its owner for £1.75 million. It made sense to show the landmark in all its glory – sheep and all – and make the bold move to take our office there for the day.”